Tips from the Editor: Shooting Great Footage

As we prep for launch, we thought we’d help you get ready too with a few videography tips for shooting top quality footage. So want to know the greatest way to make the most of your VidMob experience? Start by giving your editors the best possible video content! Below are the top tips straight from our editors on how to capture professional video with your smartphone.

If you’re shooting for Snapchat or other vertically-favored social feeds, stay vertical. Shooting horizontally will force your audience to flip their phones in order to view your content in full (read: annoying!). But if you’re looking forward to showing off your videos on devices other than your phone—like on YouTube or on a TV or computer screen—vertical won’t look nearly as polished.

No Zoom!

Zooming significantly decreases the quality of the video’s image. Just like when you zoom while taking a photo, the image gets grainy and looks far less sharp than if you had just cropped the photo post-shot. Same with video. So if you’re hoping for a zoomed-in shot, simply mention it in your editor notes. That way your editor can maintain the quality of the content while still getting the shot you hoped for!


Unless you’re a Blair Witch Project super fan (unlikely!), stabilizing your smartphone will do wonders for your video quality. It will prevent image distortion which provides greater clarity and, of course, a better final product. So, if you’re not into the fancy, professional accessories available for stabilizing (although this one looks pretty awesome), then be sure to take advantage of flat surfaces when available. Or do your best to keep that hand steady.


Okay, this is a lot easier said than done. We understand. But if you have the choice, shooting in areas that have little to no background noise will help improve the sound quality so those moments come in as crystal clear as possible. Other ways to help get better sound? Invest in an accessory microphone or to get as close as you can to the subject. The only exception to this would be when you actually want background noise—like the sound of a stadium erupting after a touchdown or to show off a really fun party.


Lenses, spotlights, drones, sliders, GoPros, etc. are all super bennies as far as our editors are concerned. So if you’re feeling fancy, look into some of these upgrades to take your average smartphone to a professional camera.


What other tips do you take advantage of to shoot the best possible video? We’d love to hear from you—share with us on Twitter or comment below!

Storytelling: Why the Littlest Moments Matter

The letter, the telephone, the cell phone, video, photography—all of it invented for the same purpose: to share all of life’s best moments easier, faster, better. Why? Because, as humans, we’re storytellers, each and every one of us. Because, when we can’t be living out our experiences together, the urge to share them with our communities becomes that much greater. Because sharing our stories is how we bond. A good meal, a fun trip, a life milestone—they’re that much sweeter when enjoyed with others. And social sharing (our everyday storytelling) creates that community, excitement, education, understanding, and empathy that defines our collective human experience. It allows our individual histories to search out common ground with another’s.

To put it simply, sharing is a beautiful thing! Because it’s what makes the world go ‘round.

It’s also what makes social media so wildly popular. It’s a given to want to capture the moments that make up our life legends—the graduations, the anniversaries, the epic vacations. It’s why apps like Instagram, Twitter, and Facebook are so prominent. They all provide us with that outlet to weave the fabric of our individual histories. To shout from the rooftops about all of our adventures, our victories, our milestones, and every little moment in between. And what may be surprising is that, in the grand scheme of things, sometimes it’s the littlest moments that wind up becoming the most memorable. Because yes, that ice cream was life-changing, and who cares if it’s “basic,” beach sunsets will always be a highlight of seaside vacations.

How do we know this? Because people all over the world continue to share these little moments in equal, if not larger, quantities than the major milestone moments like marriage celebrations, family reunions, births, etc. Why? Because it’s these smaller moments that fill in the holes between our major events. They provide the color, the personality, and the unique vividness to our life stories. How we bond with one another is all in the details. It’s not only the major plot points that matter—it’s the littlest moments that make a story special.

Which is why we here at VidMob are so excited about the upcoming launch of our mobile app. Because, like any good storyteller, we realize your videos are not meant to simply document, but to enliven, to excite, and to engage. That’s why we match you with talented freelance video editors of your choice (from all around the globe!) to transform your video into wow-worthy, share-worthy, captivating histories.

So how will you share your story? Visit VidMob today to learn more and get ready for our launch!