We’re so excited to be chosen to join Pinterest’s new PMP Creative specialty. Pinterest launched this program to help brands maximize opportunities to engage Pinners with inspiring expressions of brands, products, and services. Tapping into VidMob’s global network of expert video creators and deep learning creative insights, brands can quickly scale production of high-performance Pins that drive brand favorability and purchase intent.
Here’s an example of a campaign we recently worked on for General Mills who launched a series of popular video Pins about innovative Chex® recipes.
To commemorate the partnership, we co-hosted a party at Cannes Lions with Pinterest. Themed ‘Cocktails & Creativity’ we featured live editing by one of our top creators, Hayley Carloni, giving party-goers a chance to see themselves in video Pins. Who doesn’t love five seconds of fame?