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Update Your TV Commercials for Mobile this Holiday Season

Gear up for the holidays with a suite of video assets to keep customers in the spirit of giving all season long.

Michael Kors

This past summer, Michael Kors wanted to be one of the first brands to make a splash on Instagram Stories. The catch? They only had a single 16×9, 30s spot to run. Within 3 days, VidMob produced eight unique vertical video ads that leaned into different brand and product narratives. As a result, Michael Kors saw a 10x lift in brand favorability and 4X lift in ad recall from this campaign.

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Walmart

Walmart wanted to target holiday shoppers on mobile using their well-received carolers TV spot. In order to run Walmart’s holiday creative in time for peek seasonal attention, VidMob optimized their 16×9 assets into a 7-second, vertical ad in just one day.

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Cost Plus World Market

World Market wanted to promote their line of holiday-themed products on social media during the season’s peek. VidMob transformed their 30s, 16×9 creative into two A/B-ready vertical assets optimized for mobile.

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SharkNinja

SharkNinja wanted to capture the attention of social audiences for the launch of their new product, SnarkNinja Duo-Clean. Using SharkNinja’s 30s TV commercial, VidMob produced four feed-optimized ads in under four days.

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Adidas

To promote their James Harden shoe line, Adidas turned to VidMob for social-ready creative they could run to capture mobile audiences. In just four days, Adidas received two vertical cuts of their 16×9 TV spot optimized for the vertical experience.

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