Today’s consumers are bombarded with more content than ever before, and the information overload is having a major impact on our ability to pay attention. For direct response video advertisers, this emphasizes the importance of creating short, clear ads that inspire users to take immediate action.
The Creative Playbook will help you:
- Create compelling, concise, and clear-cut ads in an era of low attention spans
- Understand effective ads and why they work
- Learn how you can engage with consumers post-ad release to keep your numbers strong