We Believe In People: The VidMob Mentality

By : Katie Fagan


It is undeniable that, in today’s world, video is quickly becoming the way we communicate, the way we share, and the way we understand the world around us. We have video in our phones. We see it daily on social media. And we watch it regularly on both the small and big screens. So it’s no wonder that, as more and more people begin to capture and tell their stories through video, a need for talented video editors will rise in tandem.

Unlike some of our competitors, we believe that solving this need is through empowering people, not replacing them. Similar to how Uber created thousands of jobs for drivers in multiple major cities, or how Airbnb allowed property owners to make an extra buck from their apartment, we too hope to give more power, freedom, and opportunity to talented, freelance video editors all around the globe—and to create amazing video for users in the process.

The impact of skilled video editing is a magical thing. Like most creative processes, it is difficult to define or explain. It’s more gut feeling than tried-and-true fact. It’s more collaboration than it is instruction. And it’s more trial-and-error than it is prescription. Which is why we think that algorithms can’t compete with authentic human creation.

It’s also why we believe, above all else, in people. We think that when people work with other people, incredible things can happen. With Uber, more people can explore their cities more efficiently and affordably. With Airbnb, immersing oneself in the culture and lifestyles of another destination is now both possible and more affordable. And in each process, more people make more money on their own terms—all by working together.

That’s why we see VidMob as more than just a freelance marketplace. We’re a community. We get to provide a truly one-of-a-kind experience for both our editors and our app users. And we’re pretty excited about what gets created here as a result. Because every time our users create a project, they’re also creating a job for our editors. And you can’t do both without people.