Best Practices

Mobile Gaming – Getting Creative with User Acquisition

What’s Inside

Hosted by AppsFlyer, experts from Google, Playtika, VidMob and Pixel Federation discuss mobile gaming. Making your voice heard in this space is becoming increasingly challenging.

Just how important is UA? In this 30-minute webinar you will hear from Kira Tovarovsky, Social & SEM Department Lead at Playtika, Vidmob’s Head of Data EMEA, Lisa Haskins, Mariusz Gasiewski, CEE Mobile Gaming Lead at Google/Google for Startups and Szilvia Haluska, Senior UA Manager at Pixel Federation and learn about:


  • How to Use Data to Build Creative
  • Covid-19 Creative Insights
  • How to Measure and Test Creative
  • Bad/Best Practices

The creative data mentioned in this webinar comes from an analysis of 4,000 mobile gaming ads. If you are interested in diving into this data, reach out to

View Webinar